Getting the Framer landing page finished was a big win. There are a few more parts of it I'd like to improve but overall I'm happy with it. If our new ads don't convert with this I'm not sure this is a viable persona :( Also quite possible I'm over-estimating how good the page is because I had so much fun building it.

As of end of day, the ad campaign pointing to the framer site has $40 spent, 30 clicks, 0 purchases, at an average CPC of $1.36. Really hope some purchases come in soon :(

• Sign up for Posthog and install on Framer site so we can analyse behaviour

Got first real paying customer - Megan paid $19 🤗

Big Goal: Finish Framer site to launch ads

Fix issue with sending male class to Astria. Instead send gender passed in by user

Set Stripe to send email notification on successful payment.

Allow specifying male or female for prompts in admin panel, so that we can have different prompts.

Test new API attributes face_correct and high_resolution

Flesh out plan further Sprint 2A

Explore upsell options

• Will have to do this in an iframe as Framer won't support this kind of cart functionality.

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Sign up for Posthog and install on Framer site so we can analyse behaviour

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• CC @Gavin, shared login on Lastpass

• Had to install via Cloudflare, not Framer, as framer wants us to upgrade our plan for custom code.

• Also explored Logrocket, Smartlook, Hotjar. Postjar seemed best pricing wise.